Open a Prom Dress Store

Do you have a passion for fashion? What better way to start a business than open a prom dress store? It will not only bring out your creativity but, most of all, you earn from what you love doing.

Prom night is one of the most exciting events in the life of high school students. During get together with our high school friends, we can't help but reminisce about our high school days, and our prom is one of the most memorable events in our high school life.

We would recall what dress we wore on that special occasion and the preparations made by our parents and us before and on the day of our prom.

Going into this kind of business, or any business for that matter, is no easy task. Planning is the most crucial part of the business. You may consult business professionals in making a business plan if you want. If you have space in your backyard to build up a store, it can save a lot of money for your start, especially if you live within the city proper. You may branch out to a mall once your business is already picking up.

You can start up by selling ready-to-wear prom dresses. Scout for manufacturers of prom dresses. It would be great if you could develop a consignment deal with them. You can also offer custom-made prom dresses. If you know how to sew, that would be a plus factor for you. If not, you may consider hiring a seamstress or outsourcing them. Be original; you can also do your design. You may also encounter a customer with a particular design in mind, be ready for that. Be up-to-date with fashion designs and incorporate them in your prom dresses. You can also supply prom dresses in the malls for a broader market for your business. Put beads, Swarovski’s, and pearls to highlight your prom dresses.

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Be different. Find a way to stand out from the many prom dress stores available today. You can offer value-added service to your customer, like you may want to help them put on the dress on the prom night itself, or you may want to give them a corsage for free. Remember, customer satisfaction is always the number one concern of all businessmen.

Aside from prom dresses, you may also want to offer gowns for different occasions. Advertise that aside from prom dresses, you also accept gown orders for other events. Not to forget, you can also provide suits for the guys for their prom night. Some would like to go to their prom color-coordinated with their partner’s suit.

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5 Comments

  • Forever Yours...by Millie said on April 21, 2012
    I'm going to open a bridal & quinceaneros store soon in Puerto Rico, in front of a main street, in a corner and with a stop lights in front. What can I do to promote or what you can advise me to make business?...Millie
  • Shadia Mohamed said on August 31, 2013
    I have been thinking to set up prom and evening wear . Can you give advice where to go from here and I would like to set up in Milton Keynes England.
  • shilpa said on January 15, 2015
    i'm planning to start a dress shop..in bangalore,India .I dont enough fund.what should i do
  • somer moore said on February 22, 2021
    I am going to open a bridal and quinceaneros store in Mississippi, where can I buy m dresses as whole sale prices.
  • Christine Blair said on November 1, 2023
    I’m thinking of converting my garage and summer house into a prom dress shop. Any tip tips would be appreciated

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